September was not only meant as a painful episode for so many; Some lost their homes, their works and their loved ones because of the last natural disasters, September 2017 will also go down in history as the month in which all Mexicans became the heroes of thousands of victims: from those who risked their lives to remove rubble and save others, those who contributed money without having it or, well, they are those who donated part of their time to give words of support and hope to all who needed it.

In Bachoco, we were not lag behind. We wanted to provide support to victims, not only the ones from the earthquakes, but also, those who recently suffered the passage of Hurricane Katya. To do this, we activated an internal collection that will help in the reconstruction of the homes of several affected collaborators in which, for each Mexican peso donated, Bachoco doubled the same amount.

Also, we implemented our Emergency Mobile Food Service (SUMA) to deliver prepared foods, carrying, 3,690 delivered packages in Oaxaca and 7,200 in Morelos. While, in conjunction with our client Santo Gallo, we delivered 9 thousand roasted chickens, as well as a thousand more chicks with help of Pollo Feliz. We delivered the food to collection centers, rescue workers, soldiers and volunteers who took the streets of Mexico to give all they could. In this way, they could continue to feed the spirit of others to follow their footsteps and inspired them to help too. Despite all adversities.

And because we know that healing materials are indispensable, we donated $300,000 to Polanco Red Cross to provide all the patients with what is necessary for their recovery and to prevent their strength from being depleted. Because we want to see all Mexicans strong, healthy, unbreakable as they have always been.

By joining forces and with these actions, we have shown that we are good and that no matter what obstacle or situation we face, we’ll always be there to help the victims and all those who need it.

What happened in September is the proof that our will has no limits. No matter how many times we fall, we’ll always have each other to get up. #FuerzaMéxico